Shahid Afridi, by joining OctoberNow, Pakistan’s fastest rising e-commerce site, moves into the digital world. He joined OctoberNow to lead the front-based Digital Pakistan initiative. He believes strongly that the only way forward for Pakistan is Digital Pakistan.
OctoberNow’s founder and CEO commented on the involvement of Afridi as “Afridi is one of the most iconic Pakistani figures of all time, and we believe his leadership will ensure that OctoberNow can move towards our goal of spreading the platform across the nation.” Afridi told the team during the team meeting that he is not a brand ambassador but OctoberNow’s Kaptaan.
After its official launch in April 2020, OctoberNow has become one of the fastest growing e-commerce sites, having received phenomenal reactions in less than a year. It is a marketplace through an e-commerce website, wallet, and fintech solution that links merchants with customers.
In under one year, OctoberNow has amassed 300,000 users. What makes OctoberNow such a fascinating platform is that it separates many of its exclusive products from all other online grocery platforms. OctoberNow allows consumers to buy groceries from leading neighbourhood shops, operating on a single platform as the bridge that connects customers with all of their preferred stores.
The world has moved into a new digital era, and due to the Covid-19 pandemic, this has intensified, and it’s time for Pakistan to take the leap of faith into e-commerce, using it to the benefit of the country. Afridi will be the first global player to lead such a forum for e-commerce and help to achieve a New Pakistan.