Uber has announced the appointment of Saad Pall as the Middle East, North Africa, and Pakistan region’s new General Manager. The post is responsible for Uber’s operations in 36 cities across eight countries in the region.
Saad will oversee Uber’s ride-sharing business in the region’s next phase of expansion, bringing 15 years of strategy and marketing experience from the United States, Singapore, and Pakistan.
Saad’s most recent position was as Uber’s General Manager in Pakistan, where he oversaw all business and operations in the country. He succeeds Abdellatif Waked, who has been named head of Uber’s Middle East and Africa operations.
Saad’s responsibility will be to work closely with in-market teams to help identify areas of growth, set regional objectives, and promote operational excellence to fuel the Uber business. He will be based in the Dubai headquarters and will supervise operations throughout the region.
Abdellatif Waked has been named Uber’s Regional General Manager for the Middle East and Africa, overseeing 15 countries.
“With his impressive track record as a seasoned Uber leader and his broad experience in strategy and marketing across many geographies, we are happy that Saad is leading one of Uber’s fastest-growing regions internationally,” he said.
“I’m honored to be tasked with directing operations in the region as we focus our efforts on development and recovery,” Saad Pall said in response to his new role.
“The region has already established an amazing record of driver participation and community relationships, and I’m looking forward to building on that success.”
“I’m also looking forward to developing Uber’s business across the region, ensuring that people in the Middle East and Pakistan have improved access to inexpensive and safe travel, as well as benefit from Uber’s technology and products.”