The Jazz is deploying its resources for a statewide outreach campaign urging Pakistanis to be vaccinated following a meeting with the National Command and Operations Centre (NCOC).
The decision was made in light of the NCOC’s announcement, which stated that all public and private sector employees must be vaccinated against the coronavirus, indicating that the government is still on track to reopen all economic sectors as soon as feasible.
Jazz will use its media platforms to reach millions of people who have not been vaccinated in support of the country’s cause. The event will be covered by print, internet, and electronic media outlets.
Jazz aspires to play a critical part in methodically resolving vaccine issues through excellent communication techniques designed to boost public confidence in the national vaccination effort.
“In order to fulfil our obligations as a leading digital communications company, we will make every effort to disseminate critical information globally. Jazz’s mission is to reach out to those who are sceptical about vaccines or are unaware of vaccines by providing clear, fact-based information on the appropriate platform. By generating early awareness, the countrywide immunisation campaign can help stem the flood of infections,” said Amir Ibrahim, the Jazz’s executive director.
Due to the country’s stringent standard operating procedures, the positive rate hovers around 3%. However, if the country wishes to boost its vaccination rate, it will require further support from both public and private actors.
Global research demonstrates unequivocally that this policy approach is necessary not only to reduce hospitalisation rates, but also to reduce transmission. Since the virus’s emergence, the Jazz has expanded its support for the government through short- and medium-term actions aiming at mitigating the pandemic’s harmful effects, particularly on disadvantaged sectors such as healthcare.
In this regard, in April last year, the business announced a PKR 1.2 billion Covid-19 assistance initiative, which benefited more than 1 million people.